Archive








GRAPHIC DESIGN
EDITORIAL
ART DIRECTION









Artist's Book

Artist's Book

Archive







Project
Traces of the self
Final Degree’s Project

This project creates a visual ecosystem that represents the paradox that inhabits the tattoo. Something visible and exposed. But at the same time intimate and personal.  It investigates how to visually represent this tension. How to translate the invisible into visible form.



The video captures that liminal moment, the instant when something interior crosses the skin and becomes visible. Almost like a ritual, a moment of transformation.

The artist's book makes what occurs in time become fixed in matter. The paper is another skin. The print is another ink.

The archive closes a circle. What began as external investigation becomes part of the same collection. The communal and the autobiographical coexist in the same object.



Each element operates in a different register. Together, they  answer to the same question.











Project 
RELIQUIA
Archive
Editorial Design

An archive that has the intention not to overprint the objects,
but to represent them as fragments of personal experiences
open to new readings







Project 
RELIQUIA
Branding 
Art Direction

A project that questions traditional  ownership’s models  and  proposes an alternative in which value is not measured by possession, but by emotional weight. Reliquia emerges as a critical response to overconsumption and the accumulation of objects, reflecting on those we keep not for their function, but for the bond they represent  and proposing new forms of reuse, exchange, and reinterpretation.

The project unfolds through a comprehensive system that includes the design of a website, a physical catalogue as an editorial record, reusable packaging design, as well as complementary pieces such as pins and a ring. The system is completed by the production of photography and video, which document and expand the project's narrative universe.

The visual language is neutral and refined, with clean backgrounds, controlled lighting, and a grain inspired by thermal printing that evokes archival systems and material memory. The system is further completed by reusable packaging in technical nylon sailcloth fabric, which allows objects to be carried without concealing them , integrating functionality, identity, and sustainability.

Reliquia is conceived as an open archive of ordinary objects that challenges the hierarchies of material value and offers an alternative perspective on what we choose to keep.

















Project
Axis: Elevate the space through light  
Branding
Realaunch Campaign


A branding campaign for the relaunch of Fris, a lamp originally designed by Marset. This project redefines it — not just as a product, but as a design system. 

The identity that has been developed reflects Axis’s core principles: modularity, precision, and creative freedom. 
Drawing inspiration from visual cultures like cinema, architecture, and graphic design, the result is a brand that resonates with an audience that is seeking meaning in form.

Inspired by German Expressionism, the eclipse and the quiet order and modularity of tatamis, the design process explores how light interacts with space, rhythm, and perception. From logotype to motion graphics, every piece reinforces the poetic potential of modular light.
















Project
The Art of Living Alone in your 20’s
Fanzine
Editorial


The Art of Living in Your 20s is a zine that captures the learning process that begins with the exciting transition to independent living. A sincere description of what it’s like to live alone in your 20s: practical tips for mastering essential skills and honest reflections on the challenges of “adulting". This zine celebrates the moments of freedom, growth, and self-discovery that this stage of life brings.





















Project
Bittersweet
Bookazine
Editorial


Bittersweet is an editorial project exploring the complex, messy, and deeply human territory of love-hate relationships. 
Each issue focuses on a different topic and unpacks the emotional push and pull we feel toward the things that comfort, challenge, frustrate, and fulfill us. 
Through personal stories and cultural reflections, Bittersweet creates space for contradictions and conversation.

Welcome to the Food Issue.










Information



Marica Rocca 
maricarocca@iCloud.com
@maricarocca

Hi! I’m Marica Rocca , a barcelona-based graphic designer. Originally from the south of Italy, I’m currently  doing a Master in Visual Design in Elisava Barcelona School of Design and Engineering.  I’m experienced in both the printed and digital mediums, with a strong interest in creative and art direction.

Education


Master  in Visual Design
ELISAVA School of Design and Engineering
(Barcelona, Spain)



Bachelor in Graphic Design 
ELISAVA School of Design and Engineering
(Barcelona, Spain)



High School Diploma, 
Foreign Languages focus
at Liceo Linguistico Tommaso Campanella
(Italy)



Exchange Year
at Maximilian-Kolbe Gymnasium
(Cologne, Germany)




Experience


Graphic Design Intern 
at Soon in Tokyo


Graphic Design Intern – 
Experimental Department 
Graphic Workshop 
at ELISAVA


Teaching Assistant – Elective Master’s Courses
at ELISAVA



Languages 


Italian
Spanish
English
German
French
Catalan



2026- Present





2022- 2026





2016 - 2021






2019-2020







2026



2025-2026





2025








Native
Advanced
C1 IELTS Certificate
C1 Goethe Zertifikat
Intermediate
Basic